The Airports Council International (ACI) World has announced the appointment of Véronique Demers as its new Vice President of Communications and Marketing.
ACI said Véronique joins at a critical point for the airport industry as it looks to forge the path to sustainable recovery from the COVID-19 crisis.
Véronique has over 15 years of multi-sector experience in corporate communications, public relations, digital marketing, and branding. She has held leadership roles in strategic communications and marketing for the hospitality/travel industry including two brands of the Accor hotel group. While working in the hospitality sector, she was integral in establishing partnerships and building communications and marketing strategies that helped hotel properties reach top status on the global stage. Véronique brings international experience to the position with previous roles in North and South America, Europe, and the Middle East.
Luis Felipe de Oliveira, ACI World Director-General said: “At a time when the voice of the global airport community needs to be heard, I am confident that Véronique will leverage her background to advance ACI World’s initiatives to support our airport members around the globe. Her extensive range of experience will help develop relationships and amplify key industry issues at a time when collaboration—across the aviation ecosystem and beyond—is more important than ever.”
“I am thrilled to pursue ACI World’s mission with the team. I intend to support the great work of the organization by strategically deploying the complete marketing and communications scope for sustainable results, collaborating closely with the diverse stakeholders and expanding engagement. It is a great honour to use the skills I have acquired over my experience to help ACI World support and serve its airport members,” Véronique Demers said.