Air Arabia says it is marking its 18 years of successful operations in the Middle East and North Africa (MENA) region with the unveiling of a new uniform, which reflects the carrier’s modernity and youthfulness.
The new design will be worn by its staff across its network according to the airline and all operating hubs, including pilots, cabin crew, engineering and maintenance, as well as members of airport, ground operations and sales shops.
Adel Al Ali, Group Chief Executive Officer of Air Arabia, comments: “As we celebrate 18 years since the first Air Arabia flight marked the beginning of low-cost air travel in the MENA region, we remain proud and humbled of the achievements that the team Air Arabia has accomplished so far. The aviation industry went through its toughest challenge during the pandemic and as we prepare for recovery, we continue our commitment to providing our customers with unforgettable memories at true value”.
-=”We are marking our 18 years of success with the launch of a new and dynamic uniform that reflects our forward looking and international approach while maintaining the core values of innovation and practicality that are at the heart of Air Arabia’s brand identity,” Al Ali adds.
Function is critical; therefore, practicality and effectiveness were fused with form to imagine a uniform that combines refined silhouettes with a wearer experience that is effortless and efficient.
The airline states that in line with its commitment to environmental and sustainable practices, it has partnered with the ISO certified YES Full Circle Solutions, a leading platform that supports people and organisations to become global sustainability champions, to help recycle the old uniform in the best environmental and socially responsible way.